New York City

Commercial Real Estate Advisors

What to See in Brooklyn’s Gowanus in 2025 

by
With unique designs inspired by the popular park High Line in Chelsea, the Gowanus Esplanade in Brooklyn, New York will feature walking paths, art installations, gardens, and retail locale. The first phase, already completed at 365 Bond, is comprised of open green space, public seating, fishing, and a boat dock. As Gowanus continues its revitalization, it's poised to become a pedestrian-friendly neighborhood with a European-inspired canal-side experience. 

The Gowanus neighborhood in Brooklyn, New York, has a rich industrial history dating back to the 19th century. Centered around the Gowanus Canal, the area was a hub for manufacturing and shipping, with factories and warehouses lining the waterway. Over time, industrial decline led to environmental degradation, notably the contamination of the canal, which was designated a Superfund site in 2010. Surviving these challenges, Gowanus is on the verge of a significant transformation, evolving into a mixed-use community that blends residential, commercial, and industrial spaces. 

The New York City Council approved a comprehensive rezoning plan for Gowanus in 2021, aiming to promote sustainable development and address the city’s housing needs. This rezoning encompasses 82 blocks and is expected to facilitate the construction of thousands of new housing units, including affordable housing, while also creating opportunities for commercial real estate development. The plan seeks to balance growth with environmental remediation efforts, ensuring that new developments contribute positively to the neighborhood’s revitalization. Recent developments include canal-side retail and property growth, implementation of the Mandatory Inclusionary Housing (MIH) regulations, and the planned construction of thousands of new apartments with a significant portion for affordable housing. 

Industrial in look, Gowanus manages to feel small scale: filled with intimate rock clubs, upstart breweries, hip restaurants and, of course, a shuffleboard hangout. (Gowanus Canal: Photo by Gabby Jones via NYC Tourism) 

Upscale Developments 

As reported by online media platform Secret NYC, Gowanus’s esplanade, a collaborative effort by various developers, is transforming the canal into a vibrant destination. With unique designs inspired by the popular park High Line in Chelsea, the esplanade will feature walking paths, art installations, gardens, and retail locale. The first phase, already completed at 365 Bond, is comprised of open green space, public seating, fishing, and a boat dock. As Gowanus continues its revitalization, it’s poised to become a pedestrian-friendly neighborhood with a European-inspired canal-side experience. 

With the 1.8-mile-long (2.9 km) Gowanus Canal and its vicinity as a prime property potential, Governor Kathy Hochul has introduced a workaround to revive projects in the former industrial zone, enabling 18 planned developments to proceed with tax benefits. According to Brooklyn real estate media firm Brownstoner, this move is expected to result in 5,300 new apartments, 1,400 of which will be affordable and rent-stabilized. MIH regulations require at least 25% of units in new developments to be affordable, targeting income levels between 40% and 60% of the Area Median Income.  

This influx of development has had a notable impact on property values. As of November 2024, the median home sale price in Gowanus reached $2 million, marking a 21.4% increase year-over-year, as reported by real estate data provider PropertyShark. Additionally, the number of property transactions tripled compared to the previous year, indicating heightened investor interest and confidence in the neighborhood’s growth potential.  

Five-segment panorama of Gowanus Canal, as viewed from Union Street Bridge in 2021. (Wikipedia)

Environment and People Together  

Environmental concerns remain paramount, particularly the ongoing remediation of the Gowanus Canal. In June 2024, the New York Post reported about the toxic vapors, including cancer-causing trichloroethylene, in approximately 100 blocks around the canal, raising public health concerns and potential liabilities for developers.  

Brownstoner also noted several challenges in the Gowanus development, including the inadequacy of planned cleanup, infrastructure issues such as the failing sewage system, the loss of industrial space due to demolition, concerns about the affordability of mandated affordable housing units, and the potential impact on community character and displacement of existing residents and businesses. 

Local officials have acknowledged the significant changes in Gowanus and remarked the scale of development as necessary to accommodate population growth and retain existing residents. As shared, the end goal is to accommodate more people while ensuring existing residents can afford to stay in the vibrant neighborhood. 

Gowanus developments pictured from Union Street bridge in 2024. (Photo by Anna Bradley-Smith via Brownstoner)

Outlook for 2025 

The transformation of Gowanus stands as a testament to the dynamic nature of urban redevelopment, illustrating how strategic planning can rejuvenate historically industrial areas. The neighborhood’s shift towards a mixed-use model has not only attracted commercial investments but also fostered a sense of community by integrating residential and commercial spaces. 

Looking ahead to 2025, Gowanus is poised to further solidify its role in shaping Brooklyn’s commercial real estate landscape. However, the success of this transformation will hinge on effectively addressing environmental remediation and securing financial mechanisms to support affordable housing. Collaborative efforts between government agencies, developers, and the community will be essential to navigate these challenges and ensure that Gowanus’s development is both inclusive and sustainable. (NYCCREA)